Growth · Trials

Trials accelerate conversion. Not abuse.

Full control over who qualifies for a trial, under what conditions, and when. Enforced in real time across every channel and storefront.

Book a demo Campaigns & offers →

One engine. One rule model. One growth strategy.

Trial eligibility shares the same rule logic, segmentation model, and enforcement flow as Campaigns & Offers. If you can target an offer, you can control a trial.

Eligibility Rules

Precise, business-grade definitions.

  • Customer history: previous subscriptions, trial usage, cancellations, renewals
  • Usage and benefit history per entitlement
  • Region and storefront: per-country, per-market policies
  • Channel: Web, In-App, Telecom, Partner
  • Customer type: new vs returning, B2C vs B2B, internal segments
  • Timing: purchase moment, renewal window, cancellation recovery
Trial requested
→
Eligibility check
History clean
→
Trial granted
Already used
→
Blocked, clearly
Abuse Prevention

Protect revenue without friction.

  • One-time trial eligibility
  • Cooldown periods between trials
  • Maximum trial assignments per customer
  • Bundle-specific trial limits
  • Cross-channel enforcement, no retrying on another platform
trialcooldown.active90d
trialcross_channel.blockedApp
triallimit.reached2 / 2
Policy Scoping

Trials aren't one-size-fits-all.

  • Per Bundle, different lengths or eligibility per package
  • Per Storefront, market-specific trial strategies
  • Per Campaign or Offer, tied to acquisition, reactivation, or upsell
  • Per Channel, aligned with platform rules and cost structures
Bundle: Premium
→
14-day trial
Bundle: Standard
→
7-day trial
Storefront: BR
→
30-day trial

Enforced in real time. At checkout.

No async checks. No post-purchase reversals. No inconsistent behaviour across systems. Eligible → trial applies. Not eligible → blocked, clearly.

Trials become a controlled growth lever.

Fair for customers. Predictable for finance. Safe for revenue.
Book a demo Referral & Loyalty →