Multi-Storefronts

Multi-Storefronts

One platform. Many markets. Zero chaos.


What Is Multi-Storefront?

Multi-Storefront means operating multiple, independent sales fronts from a single subscription and transaction platform.

Each storefront represents a distinct commercial reality — such as a country, region, brand, or partner — while sharing the same underlying product, entitlement, and lifecycle logic.

With Azotte, you don’t duplicate products, pricing logic, or billing flows.
You orchestrate multiple storefronts centrally, each with its own rules.

One core system. Many market faces.

Illustration suggestion:
A central Azotte core connected to multiple storefront nodes labeled by region or market (EU, US, App Store, Telco).


What Is a Storefront in Azotte?

A Storefront is not just a website or UI.
It is a commercial boundary that defines how and where you sell.

Each storefront encapsulates all commercial rules for a specific market.

Each Storefront Can Define:

  • Currency and price lists
  • Tax and compliance rules
  • Payment Service Providers (PSPs)
  • Supported sales channels (Web, App, Telco, Partner)
  • Language and localization
  • Notification behavior (Email, SMS, Push)
  • Campaign and promotion scope

The same bundle can exist across multiple storefronts — but behave differently in each.

Illustration suggestion:
A storefront box containing pricing, tax, PSP, and channels — visually separated from other storefronts but linked to the same product catalog.


Why Storefronts Simplify Your Business

Global subscription businesses naturally accumulate complexity.
Storefronts prevent that complexity from spreading across your system.

Without Storefronts

  • Products cloned per region
  • Hard-coded currency logic
  • Coupled payment flows
  • Risky global price changes
  • Inconsistent analytics

With Storefronts

  • Clear separation of concerns
  • Region-safe pricing and taxes
  • PSP failover per market
  • Independent experimentation
  • Clean, comparable reporting

Storefronts turn global scale into a manageable structure.

Illustration suggestion:
A comparison diagram showing “Without Storefronts” as tangled flows vs “With Storefronts” as clean, isolated blocks.


One Product, Different Storefronts

A single bundle can be sold differently across storefronts — without duplicating entitlements or lifecycle logic.

Storefront Currency Price Payment Providers Notes
EU Web EUR €9.99 Stripe, Adyen VAT included
US Web USD $10.99 Stripe, PayPal Tax calculated
iOS App Local App Store pricing Apple IAP Store rules apply
Telco TR TRY ₺89 Carrier Billing Operator fees

Same value.
Different economics.

Illustration suggestion:
One product icon connected to multiple storefront price tags with different currencies.


Storefronts vs Channels

Azotte clearly separates two concepts that are often mixed:

  • Storefront → commercial context
  • Channel → delivery method

A single storefront can expose multiple channels.

Example:

  • EU Storefront
    • Web Checkout
    • Android In-App
    • Partner API

Channels inherit storefront rules, while keeping flexibility where needed.

Illustration suggestion:
A storefront container with multiple channel icons inside it (Web, Mobile, API).


Storefront-Level Control

Azotte gives you full control at the storefront level, without global side effects.

You can manage:

  • Scheduled price changes
  • Grace periods and retry logic
  • Refund and cancellation rules
  • Notification policies
  • Campaign eligibility
  • Revenue, churn, and LTV analytics

Changes in one storefront never break another.

Illustration suggestion:
Control sliders or toggles applied to a single storefront while others remain unchanged.


When You Need Multiple Storefronts

Multi-storefront is essential if you operate across:

  • Multiple countries or currencies
  • Different tax or legal regimes
  • More than one PSP
  • Web and App Store subscriptions
  • Regional pricing strategies
  • Partner or reseller sales

If any of these apply, storefronts are not optional — they are foundational.

Illustration suggestion:
A checklist or map highlighting multiple regions connected to a single platform.


What You Can Add Next (Optional Sections)

This page can naturally grow with:

  • Storefront Lifecycle
    Create → Configure → Launch → Optimize

  • Storefront Analytics
    KPIs per region, channel, and market

  • PSP Failover by Storefront
    Reliability without global impact

  • Campaigns per Storefront
    Regional offers without duplication

  • Compliance by Design
    VAT, GST, and local rules — safely isolated


Storefronts let you scale globally without fragmenting your business.