Analytics & Reporting

One analytics layer for every subscription decision

Azotte provides a unified analytics and reporting system across subscriptions, pricing, payments, campaigns, and storefronts — all powered by real subscription lifecycle events.

Whether you're managing revenue, optimizing growth, or improving product performance, Azotte gives every team a consistent, trustworthy view of the business.


Who This Is For

Azotte analytics are designed to serve different teams from the same data foundation:

Each page focuses on role-specific questions — without changing the underlying numbers.


What You Can Answer

  • How predictable is our recurring revenue?
  • Where are we losing customers — and why?
  • Which prices, offers, or campaigns actually work?
  • How do subscriptions behave across regions and channels?
  • What is the real impact of price changes and lifecycle rules?

Key Metrics & Signals

  • MRR, ARR, Net and Gross Revenue
  • Churn, retention, and recovery rates
  • Trial conversion and eligibility outcomes
  • Campaign and promotion performance
  • Subscription lifecycle events and state changes
  • Revenue and behavior by storefront, channel, and region

How Azotte Powers Analytics

Azotte analytics are event-driven and lifecycle-native:

  • Every metric is based on real subscription events
  • Multi-storefront and multi-channel by design
  • Unified across Web, In-App, Telco, and Partner sales
  • Tax-aware, currency-aware, and region-aware
  • One source of truth across UI, API, and exports

Decisions You Can Make

  • Plan pricing and revenue with confidence
  • Optimize offers, trials, and promotions
  • Reduce churn and involuntary losses
  • Improve bundle and entitlement design
  • Scale into new regions without reporting gaps

Explore Role-Specific Views