Analytics & Reporting for Growth Teams
Measure what converts — and scale what works
Azotte connects acquisition, trials, campaigns, pricing, and retention into one measurable growth loop — across all channels and storefronts.
No blind spots. No fragmented dashboards.
What Growth Teams Can Answer
- Which campaigns actually convert?
- How do trials turn into paid subscriptions?
- Where do users drop off in the funnel?
- Which offers improve retention or expansion?
- What works best per region or channel?
Acquisition & Conversion Metrics
- Conversion rates by channel and storefront
- Trial start → trial conversion → paid retention
- First-payment success and failure rates
- Funnel drop-offs by region and customer type
Campaigns & Promotions
- Performance per campaign and promotion code
- Single-use vs multi-use promo effectiveness
- Revenue uplift from triggered offers
- Campaign impact by timing, region, and channel
Retention & Expansion
- Retention curves by bundle and cohort
- Churn timing and reasons
- Upgrade and downgrade behavior
- Win-back and recovery campaign performance
How Azotte Supports Growth
- Near real-time analytics
- Unified view across Web, In-App, and Partners
- Safe experimentation without breaking reporting
- Clear attribution between offers and outcomes
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